This year I teamed up with Endeavor Wealth Advisory Group to complete
their in-progress logo and deliver a variety of stationary and marketing
products to support their new business.
Pieces included: logo (vertical and horizontal formats) and brand color
palette, business cards, letterhead, various size envelopes, notepad,
banner, brochure, office signs and event invitations.
It's so important
to create a complete professional identity package, at every point of
communication, to help your business shine. Implementing custom designs,
to multiple applications is a favorite part of my job!
In the fall of 2016, I had the pleasure of re-branding Jones Air Conditioning Services, located in Delray Beach, Florida. Jonathan Jones, is the owner and operator (and he is married to my beautiful cousin). He's also one of the hardest working, nicest guys you'll ever meet. I was thrilled when he asked me to work with him to give his company a makeover and boost his brand identity.
After designing a new logo and establishing colors, I applied it to corresponding business cards, carbon copy invoice forms and a large magnetic sign for his vehicle.
This was such a fun project for me because I got to research and strategize the field of air conditioning services, which is one that I have not worked with prior. I enjoy creating artwork for different applications, too. This is my third vehicle related design. Thinking about magnetic signs driving around Florida gives my heart a little flutter.
I also couldn't have asked for a better client - not just because he's family, either. I really like being able to help support a family owned and operated business.
IMG: © D'Angelo Photo
It is such a compliment and an honor when I gain a new client from another client’s referral. Especially when it’s a new startup business in my hometown of Rochester, New York. I began working with the owner and creator of ExNatura Products earlier this year, to design a logo and packaging for the first in a new line of plant-based cosmetic products.
As a designer, I was excited to work on this project, because the beauty and cosmetic industry has always appealed to me. I'm also a makeup consumer and part of the target audience for this powerful new remover. I couldn’t wait to try ExNatura for myself! 100% plant-based ingredients make this makeup remover safe and gentle, and best of all, it’s effective, without any parabens, carcinogens, toxins or fragrances. How great is that? Perfect for people with allergies and sensitive skin.

I'm thrilled with the logo and packaging and I also helped select the bottle. The look communicates a product that is upscale, on-trend, pure, clean, effective and free from harmful ingredients.
IMG: © D'Angelo Photo
ExNatura officially launched this week and is currently available for purchase online at ExNaturaProducts.com You can also look for ExNatura Products on Facebook an Instagram.
Since web design with e-commerce isn’t currently within my wheelhouse, we teamed up with Matt D’Angelo, the creative force behind D’Angelo design. He provided strategy, creative direction, photography, web and social media design, to beautifully showcase and launch ExNatura into the marketplace.
If you would like to learn more about ExNatura Makeup Remover or to purchase, visit ExNaturaProducts.com
My friend, Tricia, is in the process of starting her own personal shopping service business. Doesn't that sound like fun? That girl loves to shop! She asked me to design a logo and promotional materials to get her started. I was excited to help! Tricia offers grocery, gifts, lottery, wine and other retail shopping - so you don't have to. Just give her a call or send her an email and have them delivered right to you. What a great business idea.
We came up with a logo that reflects the variety of retail services as well as Tricia's fun and girly personality.
I really like how they turned out. I'm excited for Tricia and her new business. If you live in the area and could use her services, please contact her. I know she would love to shop for you!